伊利
伊利作为一个乳业公司的名称非常的清新、悦耳，朗朗上口，容易被识记。尽管从字面看不出特殊的含义，但却
- 强大词语,降低传播营销成本
- 强大名称,带来效益的品牌资产
- 专注命名定位,命名行业标杆
- 360全胜命名法,成就强大品牌
食品包装不仅要通过造型、色彩、图案、材质的使用引起消费者对产品的注意与兴趣，还要使消费者通过包装精确理解产品。准确传达产品信息的更有效的办法是真实地传达产品形象，可以采用全透明包装，可以在食品包装上绘制产品图形，可以在包装上做简洁的文字说明等等。
Food packaging t only gets the attention and interest of consumers through shape, color, pattern, texture, but also hellps consumers understand the products through packaging . The best way to accurately communicate product is delivering the product in the right way, both transparent packaging and picured packaging can be done on the packaging.
在食品包装上，使用色彩艳丽明快的粉红、橙黄、橘红等颜色可以强调出食品的香、甜的嗅觉，味觉和口感。商品包装的色彩符合了消费者的生理、心理特色特点，才使消费者迅速地做出决定，在同类商品中选购此商品，这样便加快了企业商品的销售。色彩在商品包装设计中，因其独特的内涵、作用与特性，在商品的营销中，起着无声的营销大师作用。
In the food packaging, using colorful bright pink, orange, orange and other colors to accentuate food fragrant, sweet smell, taste and texture. Color packaging meet the consumer's physical, psychological characteristics characteristics, it enables consumers to make decisions quickly, in similar commodities to buy this product, this will speed up the corporate goods sales. Color in packaging design, because of its unique content, role and characteristics of the marketing of the product plays a role in the silent marketing guru.
先知为妙味佳的命名及设计非常符合食品行业的规律，选用了鲜艳的黄色，这比较符合消费者的心里，因为它比较容易引起食欲，而且能够带给人愉悦及欢乐，让人心情舒畅。椭圆形的图案圆润而饱满，再配上有些俏皮可爱的文字，完全营造出一种欢乐的氛围。除此之外。先知还为妙味佳做了品牌命名服务，妙味佳这三个字非常适合食品行业，通过名称就可以直接传达出产品的特性及其行业属性。
The brand logo done by Wevin is very accord with the law of the food industry, choosing the bright yellow, it more accord with consumer heart, because it is easier to cause loss of appetite, but also can bring the enjoyment on the vision, let a person feel happy. Oval pattern is mellow and full, coupled with some nifty and lovely words, perfectly create a joyous atmosphere.
如何降低营销传播成本，累计品牌资产，打造品牌竞争力
立即致电 4006-099-888
可获得专业品牌顾问支持，抓住品牌本质，强大全案，成就强大品牌。
