坤合稻

洞见:
    随着人民生活水平的提升以及对食品质量要求的提高，人们对安全、优质、营养的高端大米的需求仍将持续增长，从食品安全角度，有机大米给消费者更多的信心，因此有机大米在国内市场具有较强竞争力和发展前景。随着社会的形态发展，各种食品都有逐渐走上的道路的精加工和细致的包装，甚至大米也不例外。在忙碌和高效的生活节奏下，为确保食品安全，得到质量和安全的保证，更多的消费者更乐意购买精品包装的大米。根据大米行业市场中各个渠道销售商家触网销售已经实现双赢情况分析，大米的网上交易在未来将会成为常态化。
At present:
    With the improvement of people's living standards, as well as the food quality requirements, for safe, high quality, high-end rice nutritional needs will continue to grow, from a food safety perspective, give consumers more confidence in organic rice, organic rice in the domestic market with strong competitiveness and prospects for development. With the development of the society, all kinds of food have gradually embarked on the road of finishing and careful packaging, and even rice is exception. In a long and efficient life pace, in order to ensure food safety, guaranteed by the quality and safety, more consumers are more willing to pay for quality packaging of rice. In the rice industry, according to market analysis of net sales channel sales businesses have achieved a win-win situation, rice of Internet trading will become the rm in the future.

解决方案：
    针对中国大米市场发展趋势和大米精品包装消费心理的研究，先知命名团队为其命名“坤合稻”， 坤为地，载万物之生长。坤，又代表着女性，有孕育之意。 “坤合稻”寓意本品牌大米所在二克浅镇优越的自然环境与优质土壤，孕育出适合中国人的好大米。其大气婉约，也寓意企业集天时地利人和，为消费者带来集口感与外观，营养与健康的好大米。
Solution:
    Against the market trend of Chinese rice and rice products in packaging consumption psychology research, Prophet name team name "KunHeDao", Kun, containing the growth of everything. Kun, also represents the female, gave birth to meaning. " KunHeDao " means the brand rice of Qian Zhen two grams favorable natural and high-quality soil, gave birth to the best rice for the Chinese. Its graceful atmosphere, set the right time and also enterprises, taste and appearance of consumer sets, good rice to nutrition and health.